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	<title>StevenHammer.com &#187; Startup</title>
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	<link>http://stevenhammer.com</link>
	<description>My attempt to balance life and work</description>
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		<title>Stir no more</title>
		<link>http://stevenhammer.com/2010/05/stir-no-more/</link>
		<comments>http://stevenhammer.com/2010/05/stir-no-more/#comments</comments>
		<pubDate>Tue, 25 May 2010 22:11:43 +0000</pubDate>
		<dc:creator>Steve Hammer</dc:creator>
				<category><![CDATA[Observations]]></category>
		<category><![CDATA[Startup]]></category>

		<guid isPermaLink="false">http://stevenhammer.com/?p=83</guid>
		<description><![CDATA[It&#8217;s taken a few days for me to process this, but my startup, Stir.com, is no more.  On Friday, May 14, we shut down the servers, turned our traffic over to Singlesnet, and began to prepare for the next phase in our careers.  That day might have been one of the hardest I&#8217;ve yet experienced.
Over [...]]]></description>
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		<title>Moving from Marketer to General Manager</title>
		<link>http://stevenhammer.com/2010/04/general-manager-stir-com/</link>
		<comments>http://stevenhammer.com/2010/04/general-manager-stir-com/#comments</comments>
		<pubDate>Thu, 15 Apr 2010 17:25:23 +0000</pubDate>
		<dc:creator>Steve Hammer</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[General Manager]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[stir.com]]></category>
		<category><![CDATA[Technology/Internet]]></category>

		<guid isPermaLink="false">http://stevenhammer.com/?p=74</guid>
		<description><![CDATA[Just a bit ago I was named General Manager of Stir.com.  It has been an interesting transition to stay the least.   We&#8217;ve always had a very open environment and generally had some great team chemistry.  We had a nice set of principles that everyone agreed with, and we all had a shared vision of creating [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Long time no blog, breaking my silence</title>
		<link>http://stevenhammer.com/2009/10/long-time-no-blog-breaking-my-silence/</link>
		<comments>http://stevenhammer.com/2009/10/long-time-no-blog-breaking-my-silence/#comments</comments>
		<pubDate>Sat, 31 Oct 2009 15:29:36 +0000</pubDate>
		<dc:creator>Steve Hammer</dc:creator>
				<category><![CDATA[Observations]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[dating]]></category>
		<category><![CDATA[downtoearth]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[stir.com]]></category>

		<guid isPermaLink="false">http://stevenhammer.com/?p=63</guid>
		<description><![CDATA[It feels strangely good to get back to writing again.  I&#8217;ve been oddly silent for a few months, for a reason that I&#8217;m about to explain.  During this time I learned a lesson about what really drives me to do this, and how hard it is not to write.
The reason I&#8217;ve had to be silent [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Valentine&#8217;s Day and Dating Sites</title>
		<link>http://stevenhammer.com/2009/02/valentines-day-and-dating-sites/</link>
		<comments>http://stevenhammer.com/2009/02/valentines-day-and-dating-sites/#comments</comments>
		<pubDate>Fri, 20 Feb 2009 22:40:12 +0000</pubDate>
		<dc:creator>Steve Hammer</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[Dallas]]></category>
		<category><![CDATA[surveys]]></category>
		<category><![CDATA[Valentines]]></category>

		<guid isPermaLink="false">http://stevenhammer.com/?p=41</guid>
		<description><![CDATA[It probably goes without saying that Valentine&#8217;s makes for a busy time at a dating site.  It&#8217;s just sort of amazing to me that it is.  It&#8217;s the middle of winter, everyone&#8217;s just gotten over the Christmas season, and yet we find time to dedicate a holiday to love.  Isn&#8217;t love sort of a bit [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>A sigh of relief after our official launch</title>
		<link>http://stevenhammer.com/2009/01/a-sigh-of-relief-after-our-official-launch/</link>
		<comments>http://stevenhammer.com/2009/01/a-sigh-of-relief-after-our-official-launch/#comments</comments>
		<pubDate>Mon, 26 Jan 2009 03:04:24 +0000</pubDate>
		<dc:creator>Steve Hammer</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[downtoearth]]></category>
		<category><![CDATA[internet dating]]></category>
		<category><![CDATA[launch]]></category>
		<category><![CDATA[media coverage]]></category>

		<guid isPermaLink="false">http://stevenhammer.com/?p=37</guid>
		<description><![CDATA[The last several weeks have been rather crazy as we had our official launch.   Sometimes things don&#8217;t go according to plan, but work out great anyhow.  I&#8217;ve had a number of interviews, and it amazes me how many people seem to quickly &#8220;get&#8221; what we&#8217;re trying to do.  We&#8217;re more than free at downtoearth.com.  We&#8217;re [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Staying Busy That&#8217;s for Sure&#8230;</title>
		<link>http://stevenhammer.com/2009/01/staying-busy-thats-for-sure/</link>
		<comments>http://stevenhammer.com/2009/01/staying-busy-thats-for-sure/#comments</comments>
		<pubDate>Tue, 06 Jan 2009 22:37:55 +0000</pubDate>
		<dc:creator>Steve Hammer</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[downtoearth]]></category>
		<category><![CDATA[launch plans]]></category>
		<category><![CDATA[New Year's Day]]></category>

		<guid isPermaLink="false">http://stevenhammer.com/?p=34</guid>
		<description><![CDATA[The last few weeks have had the typical Christmas and New Year&#8217;s activity, combined with that of trying to doing our startup.  It&#8217;s made for basically no time off, as I was doing customer care over the &#8220;break&#8221; as much as building out our launch plan and testing our marketing.
Customer care itself is an interesting [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Finally &#8211; we&#8217;ve moved to our real name</title>
		<link>http://stevenhammer.com/2008/12/finally-weve-moved-to-our-real-name/</link>
		<comments>http://stevenhammer.com/2008/12/finally-weve-moved-to-our-real-name/#comments</comments>
		<pubDate>Fri, 05 Dec 2008 05:43:08 +0000</pubDate>
		<dc:creator>Steve Hammer</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[brand building]]></category>
		<category><![CDATA[christian dating site]]></category>
		<category><![CDATA[domian names]]></category>
		<category><![CDATA[free dating site]]></category>
		<category><![CDATA[online dating]]></category>
		<category><![CDATA[product launch]]></category>

		<guid isPermaLink="false">http://stevenhammer.com/?p=32</guid>
		<description><![CDATA[It&#8217;s been a long strange trip, but our website has finally arrived at its final destination.  After months of negotiation, we were able to buy the domain name downtoearth.com.  For us, it&#8217;s a wonderful expression of the brand we&#8217;re trying to build in free dating.  Our mission is to be a totally free dating site [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Ups and downs for a startup</title>
		<link>http://stevenhammer.com/2008/11/ups-and-downs-for-a-startup/</link>
		<comments>http://stevenhammer.com/2008/11/ups-and-downs-for-a-startup/#comments</comments>
		<pubDate>Thu, 06 Nov 2008 17:47:28 +0000</pubDate>
		<dc:creator>Steve Hammer</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[media]]></category>

		<guid isPermaLink="false">http://stevenhammer.com/?p=29</guid>
		<description><![CDATA[Before joining our startup I worked for a media company.  Just like any jobs you had good days and bad ones.  During the bad ones I always had the option to shut the door to my office and calm down.  There were plenty of ways that you could feel better, from calling a friend and [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Milestones and morals</title>
		<link>http://stevenhammer.com/2008/10/milestones-and-morals/</link>
		<comments>http://stevenhammer.com/2008/10/milestones-and-morals/#comments</comments>
		<pubDate>Tue, 07 Oct 2008 03:11:10 +0000</pubDate>
		<dc:creator>Steve Hammer</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Family]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[morals]]></category>
		<category><![CDATA[SEM]]></category>

		<guid isPermaLink="false">http://stevenhammer.com/?p=20</guid>
		<description><![CDATA[Today the password came off of our dating site (www.free-singles.com), allowing me to start test marketing the site.&#160; The url isn&#8217;t what we hope to be on long term, so we&#8217;re keeping our spend very low for right now.&#160; It&#8217;s still a chance to test out what works for our site.
Let me start by telling [...]]]></description>
		<wfw:commentRss>http://stevenhammer.com/2008/10/milestones-and-morals/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>More about my startup</title>
		<link>http://stevenhammer.com/2008/09/more-about-my-startup/</link>
		<comments>http://stevenhammer.com/2008/09/more-about-my-startup/#comments</comments>
		<pubDate>Wed, 17 Sep 2008 23:04:18 +0000</pubDate>
		<dc:creator>Steve Hammer</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[free internet dating site]]></category>
		<category><![CDATA[online dating]]></category>

		<guid isPermaLink="false">http://stevenhammer.com/?p=17</guid>
		<description><![CDATA[The one thing I haven&#8217;t talked about too much is the actual startup I&#8217;m working for, rather than the experience, so a bit of background seems in order.  The company is ready to launch a new free Internet dating site with an interesting angle.  We are working to make the site as honest as possible.  [...]]]></description>
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